Artwork and proofing explained
Artwork Guidelines
When submitting artwork for your merchandise orders, we ask that it is created in Adobe Illustrator saved as an .eps file format with text converted to curves or outlines (vector format). Please contact us for a full specification. You must always supply pantone references (PMS) to ensure colour match.
Please feel free to send us your artwork the easiest way for you, be it email to
artwork@allwag.co.uk or on CD by post. Please forward your artwork as early as possible so that we can advise you on the best way that you logo can be presented on your chosen promotional item.
Gifs, Jpegs & Bitmaps are NOT acceptable as artwork. An additional charge (approx. £40.00 per hour based on the designers time and subject to sight of artwork) will be made for converting artwork which has not been supplied in the correct format as listed above. We do not return artwork to you unless specifically requested in writing.
Check out our
Frequently asked questions for more help on Artwork
Paper proof
Once we have processed your order you will receive a paper proof usually by email detailing your artwork on a template of the product you have chosen. We will need you to check, sign and send this back so that we can put the job into production and confirm your delivery date.
Pre-production Sample
For large volume orders, we are able to produce a pre production sample, printed, laser engraved or embroidered, so that you can ensure everything is correct for proceeding with the large production run. We can also produce a pre-production sample for your order time permitting of course, should you request one at the start of your order (cost £35.00 per item).
Branding Processes
When you contact us one of our trained staff will be able to advise you on the best method that can be used to print your logo and message. They will advise one of the following technologies that are available to us:
Screen Print
A screen print is the application of one single colour at a time, through a custom made 'template' or 'stencil' onto a flat or curved surface. Screen print costs vary depending upon whether an automated machine process is possible, semi automated process is employed or a traditional manual technique is used. Screen-printing is great for most three-dimensional objects made from plastics, wood, metal, textiles, glass or ceramics.
Tampo or Pad Print
The most effective way of applying up to a 4-colour process print onto flat, curved or recessed areas. Ink is applied from an etched plate via a rubberised pad. This in turn applies ink under the correct pressure lifted from the plate. Tampo or pad printing is great for just about every desktop item. Anything made from firm, hard or semi soft materials can be printed whether they are flat or curved, recessed or indented.
Engraving
Applied with a powerful laser or via a diamond tipped tool, engraving will literally burn or scratch into your chosen product leaving a mark that will outlive any other print or branding technology in normal general everyday use. Laser engraving is great for chrome or stainless steel, glass, crystal and wooden objects.
Litho Process Printing
Litho process printing can be used to give your design greater depth through the use of tints, tones and gradients. A litho process can use as many spot colours as you like. Litho process is great for paper and cardboard items, poly, textiles, larger flatter surfaces made from PVC and plastics.
4 Colour Process Printing
Cyan, magenta, yellow and black ink is used to produce a final finish as good as a photograph. 4 Colour process printing is great for paper, cardboard, textiles and other flat surfaces including PVC and plastics technologies.
Transfer Printing
Transfers are printed up to 4-colour process onto a flat, vinyl material. It is then applied to your chosen item via chemical adhesion and heat application. Transfer printing is great for ceramics, glass, textiles, PVC and plastics.
Digital Print
Allows files to be printed direct from the computer onto material removing the need for plates or film. Digital printing is great for paper, plastics and textiles providing short runs and a quick turn around.
Hot Foil Blocking
Application of coloured foil onto leather or PVC, in particular diaries and desk sets. Hot foil blocking is great for leather products.
Embroidery
This is a way of stitching your design onto garments, bags, vinyl and other thin materials. Clarity will never be as crisp as print for example plastics, but it outlasts, and outperforms print onto garments and just seems the right thing to do on clothing. Embroidery is great for clothing, textiles, thin PVC and other flat, thin or soft surfaces.
Woven
Uses a custom set loom to create a garment or bag from scratch to your specific design. A polo shirt with two different coloured arms, a club tie, a ladies scarf set, towel or custom made neck label are but a few examples. Great for textiles and woven neck labels.
Labelling
Application of a label to a finished product. 4 Colour process and litho process' employed to print labels to specific size on materials such as paper, vinyl and plastics. Great for application of 4 Colour process design to product that would not ordinarily be able to have print process applied to it.